It began in 1997 as an aspiration to create fashion forward tee shirts that embodied the laid-back luxe of LA style. Today it has evolved into full collections recognized for their meticulously crafted, clean elevated staples. Helmed by Creative Directors Jenny Graham & Toni Spencer, the collections are created using only the finest fabrics and are manufactured primarily in the United States. Velvet by Graham & Spencer can be found in boutiques and premiere department stores nationwide and internationally.

Brand information

Target Men and women from 30 to 40
Price zone Middle moderate
Store locations Fashion-business malls and road-side stores
Standard store floor space 99m² to 132m²
Number of overseas stores 10 (as of end of December 2020)